Communication in the Logistics Sector with AI Self-Service: 5 practical examples

3 min.

10.02.2025

Claudia-valente

Written by:

Claudia Valente

The logistics industry is facing increasing challenges, driven by globalization, the growth of e-commerce, and pressure to reduce costs and improve operational efficiency.

Ensuring fast, accurate, and affordable communications is an urgent need. But how can logistics companies improve these communications, both internal and external? The answer lies in self-service powered by artificial intelligence (AI). 

In this article, you will learn about AI Self-service   solutions capable of transforming communication in the logistics sector, including application examples, best practices, and relevant trends. 

The challenge of communication in the logistics sector

The logistics sector has seen significant growth in recent years, driven by the rise of e-commerce and the country’s strategic position as a gateway to Europe. However, this growth brings with it a number of challenges: 

  • Managing Increasing Order Volumes: With the rise of e-commerce in recent years, logistics companies have been dealing with the exponential increase in the number of orders.  
  • High customer expectations: Consumers are increasingly demanding, expecting fast deliveries and real-time updates on the status of their orders. 
  • Pressure to reduce operating costs: With tight margins, logistics companies need to find ways to optimize their processes and reduce costs, without compromising service quality. 
  • Inefficient communication: Many companies still rely on manual processes or outdated systems to manage communication with customers and partners, leading to delays and errors. 

To overcome these challenges, businesses need solutions that combine efficiency, scalability, and customization. This is where AI comes into play self-service. 

AI Self-Service: the new era of logistics communication

Self-service AI refers to the use of AI-powered technologies, as chatbots, voicebots and automated systems, which allow customers to solve problems autonomously. These solutions offer: 

  • 24/7 availability to answer frequently asked questions. 
  • Fast and accurate responses, without the need for human intervention. 
  • Personalization, adapting interactions to the specific needs of users. 
  • Scalability, which allows a large volume of interactions to be handled simultaneously. 
  • Continuous learning, as it is constantly improving based on previous interactions. 
  • Operational efficiency, allowing human resources to dedicate themselves to more complex tasks. 

In the logistics sector, these tools can transform the way companies communicate with their customers and partners, offering a smoother and more efficient experience. 

Practical application examples

1.Order tracking 

Customers expect constant updates on the status of their orders. With an  AI-powered chatbot or voicebot: 

  • Customers can get real-time information about the location of their orders. 
  • You can send push notifications about delays or completed deliveries. 
  • Integration with internal systems allows for faster and more accurate responses. 

Practical example: A customer of a logistics company may ask the chatbot: “Where is my package with the tracking number TE123456789PT?” The chatbot, integrated with the order management system, responds instantly: “Your order is TE123456789PT currently in the distribution center in LA and is scheduled to be delivered tomorrow between 2 and 4 p.m.” 

2. Claims Management 

Complaints related to delays or delivery problems can be automatically dealt with as follows: 

  • A chatbot can gather initial information about the problem. 
  • AI can categorize and route the most complex complaints to the right department. 
  • Autoresponders reduce wait times and increase customer satisfaction. 

Case in point: A customer calls a logistics company’s helpline. A  voice bot responds and guides the customer: “I’m sorry to hear that you had a problem with your delivery. Can you briefly describe what happened? After hearing the description, the voice bot categorizes the complaint and responds, “I understand your frustration. The complaint has been registered under number RP2023001. One of our experts will contact you within the next 2 hours to resolve this situation.” 

3. Pickup scheduling 

Logistics companies can implement automated systems to schedule pickups. Like this: 

  • Customers can select available dates and times directly from a chatbot or voicebot. 
  • Integration with internal calendars avoids conflicts and optimizes routes. 

Case in point: A customer of an express courier company interacts with the chatbot on the company’s website: “I want to schedule a pickup for tomorrow at 10 a.m. in NY.” The chatbot checks availability and responds, “Excellent! We are available to pick up tomorrow at 10 am in NY. Can you confirm the full address, please? 

4. Proactive notifications 

Based on the customer’s location or history, systems can send custom notifications: 

  • Alerts about possible delays due to weather conditions or traffic. 
  • Suggestions for changing delivery times or locations. 

Case in point: A customer of a logistics company receives an SMS: “Due to heavy traffic on the A22, your scheduled delivery at 14:00 may be delayed by 30 minutes. Do you want to keep the time or reschedule it for tomorrow morning?” 

5. Inventory and storage management 

Sel-Service AI solutions  can also be applied internally to optimize inventory and warehousing management. See the following examples: 

  • Internal chatbots can provide stock information.  
  • AI systems can predict replenishment needs based on historical patterns. 

Practical example: A warehouse manager asks the  internal chatbot: “What is the current stock of medium-sized boxes?” The chatbot responds: “We currently have 1,500 medium-sized boxes in stock. Based on usage patterns, I recommend making a refill request within the next 5 days to avoid stockouts. 

Best practices in AI and self-service implementation

Successfully implementing self-service AI solutions  requires a strategic approach: 

  • Identify the main pain points: Map the processes that cause the most frustration to customers and the internal team.  
  • Choosing the right tools: Solutions such as Chatbots, voicebots or IVRs It can be customized to meet the specific needs of your business. The choice will depend on the type of interactions most common and the preferences of your customers. 
  • Integration with existing systems: Ensure tools connect to internal systems (CRM, ERP) to provide accurate and up-to-date information. 
  • Build the team: While the goal is automation, it’s crucial to train the team to work alongside AI tools. Try to implement a training program, learn how to intervene effectively when chatbot interactions escalate. 
  • Start with a pilot: Deploy the solution on a small scale, for example, in a single department or for a specific group of customers.  
  • Monitor and optimize: Collect data on the performance of solutions to continuously adjust processes. Metrics  such as resolution rate, response time, and customer satisfaction should be closely monitored. 
  • Communicate with customers: Inform customers about new sefl-service options  and how to use them.  

How can GoContact help?

GoContact offers a complete solution of AI-based tools that can transform your logistics contact center: 

  • Intelligent chatbots: Automate up to 70% of repetitive interactions, such as order inquiries. These chatbots can be easily integrated into your website or mobile apps. 
  • Voicebots allow you to track order shipments, providing real-time updates to customers on order status, location, delays, or issues. 
  •  Omnichannel integration: Connect all channels (voice, chat, email, SMS) into a single integrated system, ensuring a consistent and seamless customer experience. 

 

If you want to transform your logistics contact center and be at the forefront of innovation, GoContact is ready to help you with a deep understanding of the market. 

Don’t be left behind in the digital revolution of logistics. Contact GoContact today and find out how our Self-Service AI solutions  can help you reach new heights of efficiency and satisfaction in the logistics industry. 

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