The recent digital transformations — especially the rise of Industry 4.0 — have forced the oil and gas industry to recognize the importance of harnessing the value of big data and data analysis.
Recent studies indicate that approximately 36 percent of companies in these industries have already begun investing in these areas. With access to this data, how companies and customers relate to each other has changed, and now companies better understand how to meet the needs of customers.

This ebook is a guide to helping companies in the gas and oil industry improve their customer experiences, which translates into improved customer satisfaction, loyalty, and long-term success.